Product Visualization

Apricell Biotech - 3 in 1 Spheroid Plate

The Challenge:

The team at Apricell Biotech approached me about creating a video about their 3-in-1 Plate, a small, water absorbable insert for a 6 well plate that enables more complex spheroid cultures. We wanted to show both how the device is used and how it expands the capabilities of normal spheroid plates.

The Process:

We created a shot list and storyboard, and then got into animating. The key characters in this piece were the light paths, traveling around the ring resonators, and changing colors. Procedural systems were created for animating both the light power and color as a frequency sweep occurs as part of the sensing process. This allowed me to create simpler animation curves, and use drivers to dim certain elements based on a single input.